Both Pendo and June are product analytics solutions. They help you understand how your users and companies behave within your product. These insights can be used to improve the activation of your latest users, prioritize iterations on features, and enhance user retention.
June is the new way to do product analytics because it's designed to meet the needs of contemporary B2B SaaS companies, while Pendo is a well-established platform that caters to a variety of features for business types.
How is June different from Pendo?
Although these two products might seem similar at first glance, there are several key differences.
Firstly, Pendo was founded in 2013 and caters to a wide range of customers, from startups to large corporations. It also offers a variety of different features, ranging from analytics to in-app guides. On the other hand, June is only 2.5 years old and the only focus of the company is to build the best product analytics for modern B2B SaaS companies.
Pendo is an all-in-one platform that has many different products for enterprise customers
June instead is only dedicated to the innovation and development of product analytics features to make sure modern SaaS companies are spending their resources where it matters.
Thousands of companies signed up for June, and dozens switched from Pendo, to adopt the next generation of product analytics.
Hereafter are the main reasons why:
- It has more depth
June distinguishes itself from Pendo by offering more in-depth analytics features tailored to the needs of modern B2B SaaS companies. While both platforms provide valuable insights, June takes it a step further by delivering granular data and customizable reporting options that empower businesses to dive deeper into their product's performance.
- It’s built for SaaS
June has been developed with the distinct requirements of modern B2B SaaS companies in mind, which differ significantly from those of large corporations or e-commerce businesses. SaaS companies typically operate on subscription-based models with an emphasis on customer retention and long-term engagement. As a result, they require analytics solutions that can effectively track and analyze user behavior, feature usage, and customer satisfaction to optimize their products and services.
- Built to do company-level analytics
June Analytics places a strong emphasis on company-level analytics, allowing businesses to gain insights into the behavior and performance of groups of users, such as those within a workspace or organization. By providing the ability to track and analyze metrics at the company level, June enables users to uncover patterns and trends among various user groups, facilitating more targeted decision-making. Through its focus on company-level analytics, June stands out as a valuable tool for businesses seeking to make data-driven decisions and enhance their product's impact.
Both Pendo and June have a vast set of features that you can use. Here’s an overview of them:
Most B2B SaaS track the same high-level metrics: Active Companies, Company Retention, and Power Companies. June gives you all of this without you having to set it up.
On the other side, Pendo can only give you some of these metrics. This is because they privilege having a more all-in-one approach providing many different features that are useful to understand your users rather than focusing only on product analytics.
June helps hundreds of companies understand their user behavior through reports, without having to spend energy creating dashboards.
Data analytics is not always simple. For this reason, June helps you focus only on a few, but relevant, metrics to get to know your users better. To help you craft relevant metrics and analyze them, June comes with ready-made templates and jargon-free actions step by step to make sure you move the needle.
Data visualization should not be the goal but a means to help you take action. For this reason, June’s reports come with built-in insights, detailed user lists, and product metrics benchmarks to understand where there’s room for improvement. June does not leave you alone with an infinite amount of data points you need to conclude from. It guides you.
We’re focused on startups and scaleups. Mixpanel is mainly focused on enterprise accounts. That means we’re always available to hop on a call with you to answer a question or fix a problem. For example, June offers a free consultancy call to help you design the tracking plan. This is because coming up with the right tracking and evolving it can be tricky. Especially when a complex tech stack is already in place. Shared slack channels are also an option for even quicker customer support.
Getting to talk with a human (that’s not in sales) is usually hard, we make it simple!
Built for SaaS
June offers all the main SaaS metrics out of the box so that you can be on top of your users (and accounts!) without any effort.
Without doing any work or comparing different dashboards you’ll finally have an answer to these common-sense questions:
- Which accounts are at churn risk?
- Are my power users increasing over time?
- Who are my most active users?
- How many new users have I got today?
Everyone in a modern team should be up to date with what’s going on in your product. By using June instead of Mixpanel they’ll be able to get the insights themselves which will help them become more data-driven.
More grown-up companies also benefit from the simplicity of June because it frees up data analysts’ time by addressing the most frequently asked questions. In this way, analysts will be able to have the mental space to focus on the most complex questions. Here’s an example of how Hive.app, a 250 employees E-commerce operations company, is using June to prioritize iterations.
“Low effort / great insights when it comes to understanding our user’s behaviors”
B2B SaaS features
At June we’re building the next-gen analytics with a particular focus on B2B SaaS companies.
Users can be organized into companies (accounts) that can then be treated as unique entities in every kind of metric. From company-level funnels to retention, everything is the same as in the user-level metrics.
Most of these features are also available in Mixpanel, but they’re a +40% add-on. It’s also worth keeping in mind that Mixpanel was built more than a decade ago mainly for B2C apps with high volumes (mobile era).
June is also integrated with CRMs like Hubspot so that your team can interact with users with the right timing and messaging. This will help you identify ready-to-convert users and re-engage with the accounts whose engagement is decreasing.
June AI is a game-changer in the world of analytics. By leveraging the power of GPT-4, June AI now allows users to simply ask questions in plain English, which are then seamlessly translated into SQL queries to generate insightful reports. This revolutionary approach is set to redefine the way businesses conduct analytics, making it more accessible and user-friendly than ever before.
June has always been known for its simplicity and ease of use, but with this new GPT-4 integration, it takes its capabilities to a whole new level. Users can now ask even the most complex questions and receive detailed insights, all without needing any technical knowledge or experience in SQL.
Pendo offers a powerful feature designed to guide and educate users at scale through personalized in-app communication. By enabling businesses to create customized in-app messages, tooltips, and tutorials, Pendo helps improve the overall product experience and facilitates software adoption for a diverse range of users. This targeted approach to user education ensures that customers receive relevant, timely information tailored to their specific needs and context, making the onboarding process smoother and more efficient. As a result, businesses can foster stronger user engagement, drive long-term retention, and maximize the value of their product for users across various segments. By leveraging Pendo's capabilities to guide and educate users at scale, organizations can unlock the full potential of their software and enhance customer satisfaction.
Pendo's qualitative feedback feature empowers businesses to create impactful products by capturing and understanding user feedback at scale. This feature enables organizations to collect valuable input from their customers, helping them identify pain points, areas for improvement, and opportunities for innovation. By analyzing and synthesizing feedback from a diverse range of users, Pendo provides businesses with the insights they need to prioritize feature development and make data-driven decisions. As a result, companies can consistently deliver features that not only meet but exceed customer expectations, driving user satisfaction, engagement, and long-term loyalty.
What you’ll see in June soon
We’re young, we’re free, we ship fast. Here are some things that you can expect soon :)
- Salesforce integration
- June smart traits™
- Automatic group calls
- Advanced audience filters
- Intercom integration
- Advanced churn predictor
Every week we issue a changelog with the latest features so that you can check our progress. Check it out here.
If you have any questions or need help just pick a slot here.