Like User Retention, but for B2B
About this template
An overview of your companies retention since they signed up
Companies Acquisition Cohort
Required events
Sign up
Core events for your product
User type
Users
Creator
Retention Graph
Insights
20% rule
All good here! but if you had anything less than 20% retention, you've got to start paying attention, no matter what space you're in.
First days
A large portion of your new users don’t return after the first days. This is an indicator to focus even more on improving your initial onboarding and first-use of your product.
👍
Your user retention is 42%
You are in the great cohort compared to other B2B Saas companies. Outstanding job!
Low
5%
Average
15%
Good
20%
Great
40%
You
42%
Companies Acquisition Cohort
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Company retention
Overview of your companies retention since they signed up
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